digital report 2020
20 十二月 2020

Moreover – and perhaps surprisingly – Japan sees the lowest levels of video gaming of any country in GlobalWebIndex’s survey, but even here, more than two-thirds of internet users report playing games. App Annie’s new State of Mobile 2020 report also reveals that games account for the greatest share of mobile app downloads – more than 1 in 5 of the total – and drive 70 percent of worldwide consumer spend on mobile apps. Most Used Emoji on Twitter January 2020 DataReportal. Digital Trends continues to be a valuable tool for our teams at Adobe and marketers across the globe to track industry developments. Brands leading the way in customer experience are three times more likely to have significantly exceeded their 2019 business goals. Use of Ad Blockers Around the World January 2020 DataReportal. Digital News Report 2020 podcast Breadcrumb. Similarly, Statista reports that internet users spent more than US$83 billion on online game purchases in 2019, up roughly 5 percent year-on-year. Just before we dig into this quarter’s trends in more detail, here are the essential headlines you need to make sense of the global ‘state of digital’ in October 2020: Total world population: 7.81 billion people, Number of people using mobile phones around the world: 5.20 billion, Worldwide social media users: 4.14 billion, Global Digital Overview October 2020 DataReportal. Percentage of Internet Users Who Stream TV Content Over the Internet January 2020 DataReportal. Video Game Device Overview October 2020 DataReportal. However, if Instagram can maintain similar momentum over the coming weeks, there’s a good chance that the platform will overtake WeChat to host the world’s fifth-largest social media audience sometime in 2021. Thank you! App Annie reports that video apps accounted for 5 of the world’s top 10 non-game apps ranked by consumer spend in 2019. Instagram added the greatest number of new users between July and September 2020, posting even stronger growth figures than Facebook. Our love affair with apps shows little sign of slowing either, despite the rise of ‘progressive web apps’. If we allow roughly 8 hours a day for sleep, that means we currently spend more than 40 percent of our waking lives using the internet. If you’ve been online since the 90s (ahem), you may know that the internet was in fact invented to share pictures of kittens. Digital and social platforms make it easier than ever to connect with – and learn from – people all over the world, whether they’re domain experts on LinkedIn and Twitter, or everyday people on Instagram. Global Digital Pathology Market Report 2020 Digital Pathology Market is Segmented on the basis of following types of Digital Pathology. There were 175.4 million internet users in Indonesia in January 2020.. The number of internet users in Vietnam increased by 6.2 million (+10.0%) between 2019 and 2020. We publish new episodes each week. Marketers need to go beyond novelty though, and use AR to deliver tangible utility and value. One of the most interesting take-aways from this data is that platforms like YouTube and Twitter continue to attract significant numbers of visitors who don’t log in in order to use each service. As we forecast in our April and July Statshot reports, the amount of time that people spend on the internet has increased significantly during 2020, in part because of the new behaviours that people adopted during coronavirus lockdowns. Introduction. Date Published: 10/7/2020. The Battle for the Internet: Cats vs. There’s lots of work to do here, and it’s work that brands can help with. However, social media isn’t the only aspect of digital that’s delivering impressive numbers. Please click the link in the email we just sent you to confirm that you’d like to receive emails from us, and to activate your subscription. World's Most Visited Websites According to SEMrush October 2020 DataReportal. We publish new episodes each week. One in three global internet users now use voice interfaces on their mobile phones each month, but these figures are even higher in Asia: 40 percent of Indian internet users say they used a voice interface on their phone in the past month, compared to 42 percent in China, and an impressive 48 percent in Indonesia. Paid video subscription services are popular with mobile users too. Our new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite and We Are Social – shows that connected tech continues to play an ever more important role in various aspects of people’s everyday lives. The number of internet users in Morocco increased by 2.9 million (+13%) between 2019 and 2020. The company’s own tools show that Instagram’s advertising audience has grown by more than 76 million over the past three months, reaching a total of 1.16 billion people by the start of October 2020. It’s no longer enough to watch what’s going on in your own backyard (or valley); global marketers who want to stay ahead of the curve need to broaden their horizons, and look to other parts of the world for insight and inspiration. For example, Statista reports that the number of homes around the world with at least one smart home device increased by a third over the past year, indicating that tens of millions of people have consciously decided to spend an average of US$550 a year on devices that actively listen to and track the things that they do in the privacy of their own homes. Seventh spot in Alexa’s rankings is occupied by Sohu, a popular online portal that offers news, search, gaming, and various other services. Social media’s role in the purchase journey continues to expand, with 43 percent of internet users around the world aged 16 to 64 now saying that they use social networks when researching things to buy. This huge online shopping festival – the Chinese equivalent of Black Friday or Cyber Monday – is increasingly popular throughout Asia, so it’s perhaps not surprising that China’s ecommerce giants are becoming much more visible at a global level. Our new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite and We Are Social – shows that connected tech continues to play an ever more important role in various aspects of people’s everyday lives. The distribution of adoption across geographies suggests that economic development is not the primary determinant of ecommerce use, and that other factors are more important, such as sites that cater to the language needs and cultural preferences of local shoppers. Top stories in this quarter’s report include: Social media adoption has jumped by more than 12 percent in the past 12 months, The time we spend using connected devices continues to rise, Instagram continues to enjoy strong growth, but it’s not alone, A clear ‘age gap’ defines digital use in the workplace, Marketers may be missing out on some of today’s biggest digital opportunities. More than 2 billion people have come online since the first mention of ‘The Next Billion’, but just over 40 percent of the world’s total population – roughly 3.2 billion people – remains unconnected to the internet. Overview of Pinterest's Global Advertising Audience January 2020 DataReportal. Nearly 60 percent of the world’s population is already online, and the latest trends suggest that more than half of the world’s total population will use social media by the middle of this year. It’s worth noting that Alexa uses a 3-month rolling average of monthly website traffic to determine its rankings, and the latest data include activity around Singles’ Day. What You'll Learn. This report examines the issuance of a central bank digital currency (CBDC) – the digital euro – from the perspective of the Eurosystem. However, despite relatively low figures for absolute ecommerce ARPU, Egypt and Indonesia both rank highly for these GDP-adjusted averages, while Ghana, Kenya, and India also find themselves much higher up the rankings. Increased globalisation in ecommerce: we’ve been tracking ‘the rise of the East’ for some time now, and the latest data suggest that China’s ecommerce giants are gaining ever more popularity amongst international shoppers. The State of Digital Communications 2020. The World's Most Visited Websites (According to Alexa) January 2020 DataReportal. However, with mainstream brands like Nike, IKEA, and Estée Lauder increasingly harnessing AR functionality – and with Apple actively touting the AR performance of its new iPhone 12 – perhaps 2021 will be the year AR finally comes of age. Data from Google Trends reveals that people searched for dogs almost twice as frequently as they searched for cats in 2019. Almost without exception, the companies and brands that succeed over the long-term are those that successfully satisfy people’s wants, needs and desires – not those who’ve jumped on a bandwagon, created an isolated ‘viral’ campaign, or jumped at every shiny new toy without a clear strategy. Despite controversy around privacy, hacking, fake news and all the other negative aspects of online life, the world continues to embrace the internet and social media. Don’t forget that you can find all of our previous reports in our free DataReportal library, which also includes local reports for more than 230 countries and territories. System Requirements Supported Operating System Android, iOS, Windows 10 … Worldwide, ecommerce consumers are more likely to purchase through a mobile device than through a laptop, although the data reveal that most people use both devices for their online shopping, depending on the type of product they’re buying and the context of their shopping activities. Le Centre d’études sur les médias publie une synthèse des principaux résultats canadiens du Digital News Report. You'll find our complete #Digital2020 report for Vietnam in the SlideShare embed above (click here if that's not working for you), but read on below for the essential headlines.. Internet users in Vietnam. Our 240+ local country reports will be a good place to start, but you can also take simpler, more everyday steps to learn. It’s worth noting that helping people find love is big business too. However, gender is also a critical factor, with data from the ITU showing that women are more likely to be ‘unconnected’ compared to men. A rebalancing of digital audience demographics: with COVID-19 acting as a catalyst to bring many more older people online, organisations can now use digital to reach a wider variety of audiences than ever before. Meanwhile, despite accounting for the largest group of social media users when it comes to their personal lives, people aged 25 to 34 are actually less likely to use social media to communicate with their colleagues than people aged 16 to 24. Use of Voice Search and Voice Commands by Country January 2020 DataReportal. Indeed, video game adoption amongst women only trails men by a couple of percentage points, and these gender ratios are broadly the same as the ones we see in social media use. The addition of 36 million new users between July and September takes Snapchat’s global advertising audience to 433 million, which is 20 percent larger than the audience the company’s tools were reporting this time last year. Digital News Report 2020. In particular, some platforms that enjoyed a surge in use during lockdown may see their monthly active user figures drop down again once people are able to participate in a wider variety of everyday activities. Video Game Players by Country October 2020 DataReportal. You don’t need creepy, invasive data for this – just search for a few relevant hashtags on Instagram, Twitter, or LinkedIn, and you’ll quickly start to learn what really matters to your audience. With most shoppers demonstrating that they’re equally happy to engage with connected devices and physical-world properties in equal measure – often simultaneously – it’s increasingly clear that these ‘lines’ only exist in marketers’ heads and budgets. But this ‘age gap’ is even more apparent when we look at more recent additions to the communications mix. still attracts roughly 1 billion unique visits across its .com and .co.jp domains each month, with these visitors engaging in roughly 100 billion ‘sessions’ each year. But the ‘signed in gap’ may be even greater for Twitter. 1 in 5 internet users aged 16 to 64 watched a live-stream of someone else’s gameplay during the past 30 days, while 1 in 7 watched an esports tournament. While the media has been distracted with all the hype surrounding TikTok, some other social platforms have been posting some impressive numbers that seem to have slipped under the radar. This is our last Statshot report for 2020, so let’s wrap things up by looking ahead to next year. Moreover, various data points in this year’s reports point to what we might call a ‘digital privacy paradox’. Moreover, people use different devices at different times and for different needs, so marketers must go beyond technical considerations to understand the various use cases and contexts for each device when building their plans. With 16 million new users, India accounted for almost half of Snapchat’s global growth this quarter, perhaps as a result of the Indian government’s recent TikTok ban. Staying on top of the latest tech trends is one of the biggest causes of stress for marketers everywhere. Los autores de este informe Digital News Report España 2020 son investigadores doctores de DIGITAL UNAV - Center for Internet Studies and Digital Life de la Facultad de Comunicación de la Universidad de Navarraedición 2014. For context, Eastern and Southeastern Asia account for roughly one-third of the world’s total internet user population at the start of 2020 (1.5 vs 4.5 billion). These findings suggest that around 3½ billion people around the world play video games today, with three-quarters of these people playing games on their smartphones. What can marketers expect in 2021? Here are a handful of emerging challenges and opportunities that everyone is talking about. Qihoo 360, a Chinese internet security company that is best known for its antivirus software, popular web browser, and mobile app store, takes Alexa’s tenth spot. You'll find our complete #Digital2020 report for Morocco in the SlideShare embed above (click here if that's not working for you), but read on below for the essential headlines.. Internet users in Morocco. Global Digital Report 2019. The report includes a special focus on a number of key Snapchat has also seen an interesting shift in the demographics of its global user base over the past few months. Today, Microsoft is releasing a new annual report, called the Digital Defense Report, covering cybersecurity trends from the past year.This report makes it clear that threat actors have rapidly increased in sophistication over the past year, using techniques that make them harder to spot and that threaten even the savviest targets. Sina Weibo has also been enjoying impressive growth, with recent trends suggesting that the platform’s MAU numbers should pass the half-billion mark within the next few months. The full video presentation, slide set, and video transcript from Simon Kemp’s “Future Forces” webinar on 24 September 2020, produced on behalf of Statista. If you’d like to learn more about this important topic, GSMA Intelligence’s comprehensive Mobile Gender Gap Report explores many of the underlying issues and challenges in detail, while their excellent Mobile Connectivity Index offers richer perspectives at a local country level. What’s more, with affordable cross-border logistics increasingly within reach even for smaller merchants, we can expect to see shoppers looking for deals and unique products wherever the web takes them. Es gibt nun schon über 3,8 Milliarden Social Media Nutzer. In case you need any more types/subtypes or have any other specific requirements please mention in the form. We’ve also been spending more time watching television, and the world’s internet users now watch a combined average of 3½ hours of TV content per day across broadcast stations, cable channels, and internet-powered streaming platforms. In previous editions that’s been which emoji people use most on Twitter (we’ve included that in this year’s report too), or the discovery that Yahoo! The 2020 Digital Trends report, is based on a global survey of almost 13,000 marketing, advertising, ecommerce, creative and IT professionals working for both brands and agencies. For reference, the average search index for ‘dog’ in 2019 was 90, compared to an average of 52 for ‘cat’. Overview of Reddit's Global Users January 2020 DataReportal. All of this data points to the fact that most people still use a variety of different devices to go online. We’ll publish a few more articles that dig deeper into some of the more nuanced findings in this year’s reports over the coming weeks, and we’ll also share more detailed data for local countries starting in mid-February [note: you can get started with our most recent numbers in our complete report library]. So how can brands take advantage of these opportunities? Thank you! But social commerce hasn’t caught on to the extent that many marketers might have hoped. Twitter Overview October 2020 DataReportal. Will that shiny new toy really propel your brand to perpetual success, or is it just a pleasant distraction from quarterly planning? It draws on findings from a worldwide survey of more than 80,000 digital news users. More than 180 million more people used social media between July and September compared to the previous three months, equating to an average increase of almost 2 million users per day. Profile of Facebook's Advertising Audience by Age Group and Gender January 2020 DataReportal. However, the data offer irrefutable evidence that hundreds of millions of people around the world already watch other people playing games each month. The world is spending more time on social media too, with the typical user now spending roughly 15 percent of their waking life using social platforms. However, it’s important to stress that the rise of voice isn’t only about the use of smart speaker devices. Let’s finish with three top tips. Much of this quarter’s growth in social media use is the direct result of the new habits that people adopted during COVID-19 lockdowns. COVID-19 has been a push for the sector to embrace digital with the aim of staying relevant, helping more people and developing new ways of working, fundraising and offering services. However, the company also reports that younger users are more likely to turn to social media when they’re researching brands and products, finding that social networks have already overtaken search engines as the most popular method of online research for people aged 16 to 24. Similarly, Twitter’s ad targeting tools report that more than 250 million of the platform’s users are “interested” in dogs, compared to just 250,000 who are interested in cats – that’s a thousand-fold difference. However, these figures are based on absolute ecommerce spending, and don’t factor differences in average income and each country’s overall economic strength. This trend has been turbo-charged by the digital revolution and evolving consumer behaviours. European Center for Digital Competitiveness – Digital Riser Report 2020 12 13 G7 Within the Group of Seven, France was the top Digital Riser over the last three years, while Italy and Germany fell significantly behind. Video Game Players by Age and Gender October 2020 DataReportal. Any trends or forecasts you’d add to this list? Social media accounts for more than one-third of our connected time, with people now spending an average of almost 2½ hours per day on social platforms. One of the most important findings in this dataset is that age plays a critical role in determining how people like to communicate in the workplace, whether that’s with their colleagues, with partners and suppliers, or with customers and the outside world. As Europe works on a new, sustainable growth model for its society and economy, this Report provides you with the latest on one of the most important nablers of innovation and progress: digital communications. Aufgrund der Datenmissbrauchsskandale der letzten Jahre verwenden über die Hälfte der Internetnutzer Adblocker. A global pandemic has shaken a sector already undermined by a persistent glut of oil, anemic commodity prices, market access issues and mounting climate pressures. It’s a very different picture at the other end of the scale though, with internet users in Japan spending an average of just 45 minutes per day using social media. Executive Summary and Key Findings of the 2020 Report . 2020 Digital Trends 4 Introduction A Decade of Insights From 75,000 Marketers Ten years ago, Econsultancy published the first Digital Trends Report in partnership with Adobe. Think ‘help’, not ‘hype’. 56 percent of adults aged 18+ around the world surveyed by The Reuters Institute for the Study of Journalism said that they were “concerned” about what is real or fake on the internet, up from 54 percent in the previous year’s study. NewZoo reports that gamers spent more than US$150 billion on games in 2019, an increase of almost 10 percent compared to the previous year. Includes all the latest data, trends, and insights into how people around the world use the internet, social media, mobile devices, and ecommerce. 2020 Digital Transformation Trends Report 3 Foreword Across the world, and in all aspects of our lives, consumers increasingly expect brands to intuitively deliver a personal, emotive digital experience. Global digital growth shows no sign of slowing, with a million new people around the world coming online every day. While that might sound surprising, our hypothesis is that a significant proportion of these ‘anonymous’ visitors treat Twitter like a news website. The United Nations reports that much of this imbalance stems from “deeply ingrained social norms and practices.” Regardless of the cause, however, connecting the unconnected will depend heavily on improving digital accessibility for women, especially in developing economies. Digital, mobile, and social media have become an indispensable part of everyday life for people all over the world. However, the number of people streaming TV content via the internet also continues to rise. Dogs even outperform cats on Instagram. Understanding people will serve you well regardless of the latest trends in technology, fashion, or business. On 2 October 2020 the ECB published a report on a digital euro. The total number of clicks on social media ads in the second quarter of this year was 33 percent higher than Q2 2019 levels, while clicks on search ads increased by 28 percent. The next disruptive innovation: it’s been well over a decade since social media and smartphones drove the last wave of large-scale marketing disruption, and it feels like the ‘next big thing’ is long overdue. is still one of the web’s top properties. There’s little doubt that many of us really are increasingly concerned about our digital privacy, but we’re also increasingly likely to adopt devices and technologies that are specifically designed to create and share even more intimate data about our lives. Digital pathology is the technique of analyzing high-resolution … The full video of Simon Kemp’s presentation at the ITU’s 17th annual World Telecommunication & ICT Indicators Symposium on 01 December 2020. デジタル金融 / FinTechに関連する多岐にわたる市場予測や各種データを独自に調査。さらに約100社に上る金融・非金融プレーヤーの取り組みやテクノロジーの動向、最新の金融法制もたっぷりと網羅し、貴社の戦略策定や意思決定をサポートします。 For context, GlobalWebIndex reports that 6 in 7 internet users around the world play games. Some important challenges remain, however, and there’s still work to do to ensure that everyone around the world has fair and equal access to life-changing digital connectivity. 17 juin 2020. As we noted in our July Statshot Report, the Indian government banned the platform at the end of June, and as a result, more than 200 million users have been wiped from the platform’s audience. We’ll share updates on this important story as and when we get them. You'll find our complete #Digital2020 report for Morocco in the SlideShare embed above (click here if that's not working for you), but read on below for the essential headlines.Internet users in Morocco There were 25.32 million internet users in Morocco in January 2020. Digital, Digital 2020, Video, Presentation, Global, Analysis, Insights, Digital, Digital 2020, Digital 2020 July Global Statshot, Statshot, Global, Analysis, Tracking ICT Trends Using Social Media Data, The Outlook for Digital Marketing in 2021. We won’t share your details with anyone else.Please read our privacy policy for full details. The IMD World Digital Competitiveness Ranking 2020 results Now in its fourth year, the IMD World Digital Competitiveness Ranking measures the capacity and readiness of 63 economies to adopt and explore digital technologies as a key driver for economic transformation … However, it is interesting to note that Europe and the USA see lower levels of video game adoption compared to the rest of the world. What’s more, gaming’s popularity is consistently high across all countries, and across age groups. We strive to offer insight on all of these issues through our regular Global Digital Reports, but my answer to all of these questions is the same: focus your attention on people, not technology. The Canadian oil and gas industry is facing some of the biggest challenges in its history. However, when it comes to social media, users clearly prefer mobile devices. Map of the World's Digitally Unconnected Populations January 2020 DataReportal. Overall, GlobalWebIndex reports that search engines are the primary source of discovery for new brands and products for the world’s internet users, slightly ahead of television adverts. Mirroring a trend that we highlighted in our Digital 2019 Q4 Digital Statshot report, various data points in our Digital 2020 reports show that the internet’s centre of gravity is moving progressively eastward. The average internet user now spends 6 hours and 43 minutes online each day. All the data, insights and analysis you need to understand the global state of digital in October 2020. Our TV behaviours are changing though, with streaming services accounting for an increasingly important share of total TV time. LE VRAI ET LE FAUX EN LIGNE Digital News Report F 2020 no1 L anadiens e 07. Global Social Media Platform Ranking October 2020 DataReportal. The Digital Business Report 2020 – based on an annual independent survey commissioned by Advanced – explores the future of digital transformation as organisations try to deal with the impact of Covid-19, look towards recovery and adapt to new ways of working. To put these numbers in perspective, more than two-thirds of the world now uses a mobile phone (67 percent), while almost 60 percent of all the people on Earth now use the internet. With these countries home to some of the world’s largest internet populations, expect voice control to find its way into an increasing number of mobile apps over the coming months, especially because people around the world are increasingly using voice search as part of their shopping journey. Exit COVID-19 lockdown restrictions the only platform enjoying rapid growth Content and inspiration can change. ” rise! Its total active user base by 29 percent over the past three months total – in! 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